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INDUSTRY FIELD GUIDE

Convenience store shelf offer and product matching data for AI

A shelf card may advertise a multi-buy offer for one package size and dates that do not match the product beside it.

By Fiund · Updated 2026-11-05

NAICS 445131 · Convenience Retailers

A shelf card may advertise a multi-buy offer for one package size and dates that do not match the product beside it. GS1 describes trade item identification. Scale lists retail and consumer operating data as an area of interest. GS1 US product identifiers · Scale Data Partnerships

Make two original shelf cards and use dummy packages of similar appearance. Stage an expired card beside the alternate size. Ask the model to read the size and offer dates, and identify what the record establishes about the pictured item. Keep checkout price confirmation separate.

Use a closed shelf set and original labels. Keep shoppers, receipts, checkout screens and live pricing terms out.

Describe a mock convenience shelf sample

Original Fiund exercise

A nearby shelf card needs both the pictured pack size and the offer date

A closed shelf set uses original dummy packages and synthetic promotion cards. There are no shoppers, receipts, actual prices, checkout system or sale.

Fictional records supplied to the evaluator
RecordSourceWhat it records
CSH1Card C1Original offer lists product P/250 mL, valid days 1–5. Clearly marked multi-buy practice offer; no register record.
CSH2Shelf imageDay 7 image shows C1 beside P/500 mL. Package size and card validity visible; no 250 mL package in that marked position.
CSH3Separate card C2P/500 mL offer valid days 8–10. Not effective on day 7; no receipt or current checkout confirmation supplied.

Question for the model

Does C1 support a day-7 offer for the pictured 500 mL item, and does C2 establish a verified checkout price?

Show the reference answer and checks

CSH1 and CSH2 show two mismatches: C1 names the 250 mL variant and expired after day five, while the pictured item is 500 mL on day seven. CSH3 matches size but starts day eight. Neither supports the selected offer at the observed time, and neither provides checkout confirmation. Preserve product identity and date alongside signage rather than infer a live price from shelf proximity or a future card.

  • Applying a shelf promotion to a neighboring package of a different size.
  • Ignoring an expired or future validity window or treating signage as a verified transaction.

Fields to preserve

Product and package size
Defines the eligible variant.
Card interval and observed date
Supports the date comparison.
Signage versus checkout evidence
Limits the price claim.

Test another case

Move the photo to day 9 but leave C1 visible. Require C2's textual eligibility to be distinguished from what the observed shelf actually displays.

Use original prop labels and synthetic offers. Exclude shoppers, receipts and live terms.

Download this fictional example and answer key (JSON)

Discuss a contribution

Describe the sources you control, the task they could support and what has already been checked. Use the existing-data assessment for an archive or the collection brief for a new recording project. The contributor agreement defines Fiund’s licensing authority and compensation. A guide or fictional exercise does not establish an accepted collection or a sale.

Primary sources and further reading